Virtual home tours are a popular way to showcase a rental property. However, the COVID-19 pandemic made virtual touring a necessary ingredient to success. Using these models allows the viewer free reign to explore the property from the comfort and safety of their own home. Essentially, this creates a 24/7 open house! That said, Matterport […]
Tag Archives: marketing tips for rental properties
Learning how to rent your Virginia property is no simple task. Between following local regulations, handling repairs, and marketing to find the ideal tenant – a great deal of time is involved. Navigating these processes to get the most return on investment is key to your success as a landlord. So, follow along with us […]
If your rental property has a yard, chances are it could benefit from a little sprucing up this Spring. While a properly maintained and stylish interior is key to attracting renters, it is curb appeal that makes the first impression. Therefore, if your landscaping is looking a bit worse for wear, now is the time […]
Few words can conjure anxiety in landlords faster than “vacancy.” Especially as many landlords struggle to recover from the pandemic, every rental dollar counts, and vacancy is a costly endeavor. So, properly preparing for tenants to inevitably vacate and maximizing the tools at your disposal are the keys to success. Continue reading below as we […]
Competition in the rental industry has many owners looking to improve their odds of attracting a quality renter. However, a full-scale renovation is costly, and not all improvements truly add value. In a market where profit margins are tight, to begin with, extensive renovations could be financially damaging in more ways than one. Thankfully, some […]
Across the nation, more and more neighborhoods are bouncing back from the pandemic woes of 2020. However, precautions are still needed to keep everyone safe. As a landlord, showing properties is challenging while trying to adhere to social distancing and sanitation requirements. That said, there are many showing alternatives that landlords can utilize to still […]
To sell or not to sell, that is the question. The COVID-19 pandemic has forced landlords to examine their investments in a whole new light. Lost rent, eviction moratoriums, and rent freezes have taken a toll on many property owners across the country. However, steadily low-interest rates combined with high demand and low supply […]
A landlord can have the best rental property, but if no one knows it is available, it will never get rented. That is where effective and comprehensive rental property marketing comes in. For landlords, the list of operating expenses is a long one. However, devoting the funds toward a rental property marketing budget and strategy […]
Appealing to a wide variety of potential renters is key to the success of landlords. When considering a remodel or design change, it is important to realize that not everything that works in your own home is ideal for a rental. In fact, modern design trends can prove either profitable or a disaster in […]
October is full of pumpkins and Fall festivities, but for landlords, the changing leaves signal the start of offseason. While the slower months are advantageous if owners want to focus on sprucing up their rental, marketing can prove challenging. In a time where leads are not pouring in as they did over the Summer, […]